The toolkit provides 811 resources for promoting the message and campaign.
The year-long campaign of sponsoring jockeys with the 811 message at key nationally televised horse races continues this Saturday at the Travers Stakes, a Breeders' Cup Challenge Series race in Saratoga Springs, N.Y.
Jockey Kent Desormeaux will once again carry the 811 logo on his boots and silks on Saturday, as he did earlier this year in a win at the Preakness Stakes - the third consecutive win for 811 at the Triple Crown's middle jewel.
This Saturday's mile-and-a-quarter race will air live on NBC, with coverage starting at 4:30 p.m. EDT and post-time set for approximately 5:44 p.m. EDT. Be sure to look for 811 during pre-race interviews and coverage, which will reach millions of television viewers.
We are very excited to build off of the success of this spring's sponsorships at the Kentucky Derby and Preakness Stakes with Kent Desormeaux's run at the Travers Stakes. Please click here to download social media messages and graphics that you can use to spread the word about 811's return to nationally televised horse racing.
A monumental thank you goes to Dig Alert of Southern California, Dig Safely New York, Kentucky 811 and USA North 811, who secured the jockey sponsorship opportunities for the entire 2016 racing season for other members to support.
A special thank you goes to the following sponsors who have supported this year's horse racing campaign:
Thank you for helping us put the 811 safe digging message in front of so many homeowners and professionals this spring. Stay tuned for more 811 horseracing updates!